BCLA 2014 - Business sessions

The British Contact Lens Association (BCLA) conference, running this year from June 6-9, is one of the largest and most prestigious in the world. This year, the business session will be chaired by Ross, and will feature talks from a prestigious cast of speakers on money, pricing, membership schemes, e-commerce and building contact lens business.

• Money - the Oil in the Machine

• Pricing Strategy and Implementation

• Redressing the Balance - Contact Lens Prescribing via Patient Membership

• A Practical Approach for Independent Opticians to Combat On-line Contact Lens Retailers

• How to Grow Your Contact Lens Business: STOP Talking About Them!