BCLA 2014 - Business sessions

March 26, 2014

The British Contact Lens Association (BCLA) conference, running this year from June 6-9, is one of the largest and most prestigious in the world.  This year, the business session will be chaired by Ross, and will feature talks from a prestigious cast of speakers on money, pricing, membership schemes, e-commerce and building contact lens business.

 

  • Money - the Oil in the Machine

 

  • Pricing Strategy and Implementation

 

  • Redressing the Balance - Contact Lens Prescribing via Patient Membership

 

  • A Practical Approach for Independent Opticians to Combat On-line Contact Lens Retailers

 

  • How to Grow Your Contact Lens Business: STOP Talking About Them!

 

 

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